Video podcasting may well be as old as its audio counterpart, but there has been a lot of hype around video podcasts these past couple of years. It’s undoubtedly easier to consume video shows today in 2023, and one platform people commonly use to do that is Spotify.
So if you’re looking to add some video series’ to your rotation, what are the best and most popular video podcasts on Spotify right now? And, if you’re a podcaster planning to enter the realm of video, what can you learn from them?
The Joe Rogan Experience
Rogan has a history as a comedian and martial arts host. The Joe Rogan Experience hosts long-form conversations with a diverse range of guests. With its eclectic flavour, the podcast has gained popularity. Spotify paid $200 million for exclusive rights.
Call Her Daddy
Call Her Daddy is supposedly the most listened-to podcast by women worldwide. It centres around various topics related to sex, relationships, and personal experiences. It’s famous for its frank and humorous discussions on these topics.
Leveraging the popularity of the eponymous playlist, Rap Caviar is a music podcast produced by Spotify that showcases popular hip-hop songs. The podcast provides a platform for hip-hop fans to discover new music and stay informed on the latest trends and events in rap music.
Higher Learning with Van Lathan and Rachel Lindsay
This weekly podcast is hosted by Van Lathan, a former senior producer at TMZ, and Rachel Lindsay, a former star of ‘The Bachelorette’ and a lawyer. Featuring in-depth discussions between the hosts and their guests, it centres around race, culture, and current affairs. Higher Learning offers a unique perspective on the issues of the day.
Book of Basketball 2.0
Bill Simmons, a well-known sports writer and commentator, hosts this podcast. Book of Basketball 2.0 is a spinoff of his 2009 popular book, “The Book of Basketball,” and explores the history and culture of the NBA.
Simmons and a rotating panel of guests analyze various topics. These include the greatest players of all time, the best teams in NBA history, and the game’s evolution. It features interviews with current and former NBA players, coaches, and executives.
The Morning Toast is a daily pop culture podcast. It’s hosted by sisters Jackie and Claudia Oshry. The podcast covers the latest news in entertainment, celebrity gossip, and current events. The Morning Toast is a popular source of entertainment news and boasts a large following among younger viewers.
Off the Record with DJ Akademiks
Off the Record is a podcast hosted by YouTuber DJ Akademiks. DJ Akademiks, whose real name is Livingston Allen, is an internet celebrity through his commentary on hip-hop news and gossip. He often shared this on his YouTube channel and social media accounts. Through this, he has become one of the most prominent hip-hop pundits around.
On Off the Record, DJ Akademiks conducts in-depth interviews with hip-hop artists, producers, and other figures in the music industry.
The Rooster Teeth Podcast
The Rooster Teeth Podcast was first launched in 2008 and is hosted by members of the Rooster Teeth team, including Gus Sorola, Barbara Dunkelman, Gavin Free, and Burnie Burns, among others.
It covers a wide bouquet of topics. This includes pop culture, current events, video games, technology, and personal anecdotes. The hosts often invite guests from the entertainment industry or their larger community.
Video Podcasts on Spotify & Elsewhere
The rise of video podcasts is an interesting trend and offers an idea of where the next frontier of podcasting may lie. Though there will always be an essential place for audio in podcasting, the increased quality and availability of video shows add an extra dimension to podcast consumption.
What About Spotify’s Video Podcast Exclusivity?
Of the eight podcasts listed, four are exclusive to Spotify. The other four can be found on other streaming platforms in audio form. From a podcaster’s point of view, there are pros and cons of exclusive content.
Exclusive Content: Pros
You can build a dedicated following of users who are loyal to that platform. This can increase engagement and viewership.
You retain control over how your content is distributed, monetized, and promoted.
You can simplify your content distribution process. This simplifies the task of managing many channels and audiences.
Exclusive Content: Cons
You may be limiting your potential audience and miss out on viewers who prefer other platforms.
You may be vulnerable to changes in their policies and algorithms which could impact visibility and revenue.
Ultimately, there’s no right answer here. Only what works best for you, your content, and your audience.
Best Video Podcasts on Spotify: Next Steps
Alright, now that we’ve run through our list of the eight best video podcasts on Spotify right now, what’s next?
Next Steps for Listeners & Viewers
If you’re hungry for more great content, we have plenty of roundups to fit every taste. Check out Best Fiction Podcasts, Best Podcasts for Kids, and Best Football Podcasts, for starters. Then, you’ll find a lot of other great stuff to enhance your listener (and viewer) experience in our “Listening” section.
Next Steps for Podcasters & Content Creators
Maybe you’re looking to start or grow your own video podcast, in which case, be sure to check out our full video podcasting guide. We can also help show you how to get your podcast on YouTube and Spotify, too!