Amateur mistakes: Too general

Amateur podcasters understandably make rookie mistakes. They still don’t know the “lay of the land”, so to speak, and because of this, will often commit errors that immediately show that they’re still wet behind the ears. I’ll try to help amateur podcasters by pointing out common mistakes that they make.

One of the biggest and most common mistake that amateur podcasters make is being too general in their topics. Amateur podcasters usually forget that they are in a competition to gain the attention of an audience hungry for new and exciting information — and they have to compete with other forms of media as well. To gain an audience, their podcasts need to stand out and this means thinking of ways to make their topics not only exciting but also more precise. Instead of talking about Chinese cuisine, talk about the interesting delicacies of Cantonese cooking. Creating your niche is a great way of developing a loyal audience.

Originally posted on October 16, 2009 @ 9:04 am

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