The importance of consistency

Let’s face it. It’s hard to create an audience for your podcast. It takes a lot of work to entice people to check out your work and give you a chance. But what is harder is to actually keep that audience.

That’s why, when you make your podcasts, you should always listen to your audience and meet their expectations. You should be consistent in making your podcasts and I don’t mean just in your schedule. Meeting a regular schedule is a big help but consistency in quality is also very important. You should maintain a level of excellence that shows you care about the podcast, which translates to showing your audience that you care about them. Consistency in content is also crucial. Be sure that the topics you discuss are something that your audience will like or within the general goals of your podcast. It is okay to experiment because it shows that you are always looking for ways to interest your audience but don’t veer too much from your formula because it will alienate your core audience.

Originally posted on September 16, 2009 @ 12:24 am

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